I was working on a proposal for a client when I decided to go on twitter and ask for some help in finding some new statistics or quotes. My twitter buddy Tiwaworks referred me to Alexa.com where I discovered several Social Media Search and rating Sites via a group called Measurement Camp...
These sites are a great way for you to get an idea of where you need to improve your social media status. They basically look for your keyword or brand name and then give you an idea on how often they are seen on various sites like google, news, blogs, twitter, etc.
The lesson, "PICK A BRAND NAME" or a few to reinforce. We have a group of associates that are working on social media and their own product or service and many of them have a different name for their blog, twitter, and sites. The problem is that they are not reinforcing or pushing any one brand making the efforts less than desired.
The importance of choosing a specific brand to start pushing is obvious when you start looking at SocialMention.com As you start punching in your collective brand names. Its easy to see how multiple names of the same message detract from your overall impression.
At this point I like social mention especially since it rates my twitter pretty high =). There is great merit in the other sites please note that these rating systems like on HowSocialble are new. The big thing is to focus on where you are and are not getting traction.